Taylor Swift showed her love of logos in a $5,000 Louis Vuitton knit jacket as she supported boyfriend Travis Kelce and the Kansas City Chiefs in the AFC Championship game against the Buffalo Bills on Jan.

Taylor Swift has made her game day appearances in support of her beau, Kansas City Chiefs tight end Travis Kelce, her personal runway since the couple went public with their relationship in 2023—and her all-Louis Vuitton fit Sunday was no exception.

Swift has been obsessed with flaunting her designer labels lately, showing up to last week’s game against the Houston Texans dripping in Chanel. And she’s particularly favorable to Louis Vuitton, having worn a logo-covered sweater from the brand to a game in November, while out on dates with Kelce and more.