Interview with skate community architects Jenn Soto and Diego Nájera on their adidas partnership for Hispanic Heritage Month.

Though much of their professional legacies were built elsewhere, Parker and Delle Donne shined in Chicago. They headline the ...

A new era of sports partnership has begun.Adidas is back on the Bafana Bafana jersey!A new chapter is set to begin for South ...

Greater China (+10 percent), Emerging Markets (+13 percent), Latin America (+21 percent), and Japan/South Korea (+11 percent) revenues were also up double-digits, with particularly strong increases in ...

Tennessee's move to Adidas could benefit Lady Vols recruiting. Kaleena Smith, the No. 1 recruit in 2027 who's signed with the ...

Fear of God Athletics debuts its Fall/Winter 2025 collection, featuring the II Basketball in Wonder Oxide and a 16-piece apparel lineup blending performance and style.

Adidas surprised the Nebraska Cornhuskers with Anthony Edwards' sneakers before they face the USC Trojans on Saturday night.

The Georgia Tech athletic department announced Friday that it will move from Adidas to Under Armour as its uniform and merchandise maker. Georgia Tech and Under Armour agreed to a 10-year deal that ...

Grayson (Ga.) High School star linebacker Tyler Atkinson, the nation’s No. 1 linebacker and a Texas Longhorns commit, has ...

Not long ago, Lululemon was twice as big as Adidas by market cap, but slowing sales and earnings growth have dragged its ...

Adidas hiked its annual profit outlook last week, saying it successfully offset part of the extra costs caused by higher U.S.

ATLANTA, Ga. (WRBL) — Georgia Tech is set to move on from Adidas after reportedly agreeing to a multi-year deal with Under Armour, according to sources. Sources say that Georgia Tech and Under Armour ...