Adobe today announced the launch of a new analytics solution for product teams at its Adobe Summit conference in Las Vegas. Dubbed Adobe Product Analytics (because Adobe doesn’t mess around with its ...

As a brand, Adobe is synonymous with creating multimedia software like Photoshop, Acrobat, Illustrator, Premiere Pro and After Effects. In 2009, Adobe ramped up its online marketing and analytics ...

NEW YORK, Dec. 9, 2020 /PRNewswire/ -- A team of all-female business students from the Fashion Institute of Technology took third place in the Adobe Analytics Challenge 2020, an annual phased ...

Adobe wants to find the next analytics rock star, so the company plans to roll out a contest and take it on tour to three cities across the United States. This is the first year the company will take ...

Big data is big business. About 53 percent of companies in 2017 said they’ve adopted some form of data analytics, and the industry’s forecast to hit $103 billion by 2027 (up from $49 billion in 2018).