Amazon Ads has unveiled new full-funnel advertising capabilities, including enhanced measurement and reporting tools. Phil Christer, managing director of Amazon Ads UK, announced the news at the tech ...

At the 2025 Amazon Upfront UK event, senior executives from Amazon Ads, Prime Video and Amazon MGM Studios were joined on stage by celebrities and actors to showcase Amazon’s entertainment portfolio ...

Prime Video‘s ad-supported reach in the UK is 19 million viewers, Amazon has revealed for the first time. At a UK Upfront event in London this evening attended by the likes of Priyanka Chopra Jonas ...

Amazon Ads has expanded its ad offering to brands in the UK that sell on Amazon. The retail giant has unveiled Sponsored TV, which is a self-service ad solution that is available to brands of all ...

Amazon said on Friday that it plans to start putting advertisements in the TV shows and movies on its Prime Video streaming platform as the Seattle-based e-retailing giant scrambles to shore up ...

Amazon will have to provide information about the ads running on its platform in a publicly accessible online archive after all, following a decision by the European Union’s highest court Wednesday.

Amazon Ads and Netflix have announced a partnership that provides advertisers using Amazon DSP with direct access to Netflix’s premium ad inventory. The offering will be available in the UK, the US, ...

Amazon is warning Prime Video subscribers that they will soon see a limited number of ads while watching movies or TV shows — unless they’re willing to cough up another monthly fee. In an email to ...

Roll back something like a decade or more, and you might just return to a time when Amazon Prime felt like one of the best ...

Below we explain what's changing, who's affected and what you can do about it. For top tips on how to slash the cost of your digital TV subscriptions, check out our TV MoneySaving tricks guide. From 5 ...

Can you hear the soft, cherubic voices of corporate executives singing in unison? That can only mean one thing. They’ve figured out a new way to squeeze money out of our eyeballs. Amazon is adding ...

Amazon Prime Video will introduce commercials to subscribers next month. Subscribers to the service, included in Prime, can pay an additional $2.99 per month to avoid ads. The new subscription tier is ...