Add Yahoo as a preferred source to see more of our stories on Google. Image Credit: lzf / Shutterstock.com. You see them every day on your commute, parked at the grocery store, and racing past on the ...

Every car company has its own logo and, like the vehicles they build, some are better than others. Just take a gander at Toyota’s top-heavy oval emblem. Despite its simplicity, this symbol isn’t ...

Lou is a freelance journalist and content writer with a focus on the automotive world. After graduating from Coventry University (Automotive Journalism MA) in 2020, she worked in automotive e-commerce ...

With the abundance of car commercials racing through the screens, you’re probably getting whiplash from all the auto company logos you see on a regular basis. But ever wonder what inspired these ...

McLaren's new logo features a clean wordmark in a modern sans-serif. Inspired by the sign above the McLaren family service ...

The new wordmark isn’t really new, but it signals the start of McLaren’s next era of innovation.

Tijo is an engineer, mechanic, and an avid content creator with over 5 years of experience as an automotive journalist. His media and publishing journey began with CarHP and CarIndigo, and soon ...

For those more fond of McLaren's existing branding, the Speedmark will stick around, as will the Papaya Orange color scheme.

The year 2020 marks the start of the new decade (unless you’re one of those well-actually-the-decade-starts-in-2021 pedants). The 2020s will be a crucial period for the car world, with fundamental ...