Piper Sandler: Despite some initial concerns about the market conditions, the digital advertising landscape seems stable, showing strength across major sectors. The analyst expects the company to gain ...

LG Ad Solutions in partnering with iSpot released a study called "The Efficiency Curve". Among the takeaways is a TV ad strategy using more CTV wand less linear TV will lead to better ad campaign ...

Although streaming platforms and connected television offer precise audience targeting and measurement capabilities, public relations specialists have historically favored traditional media outlets’ ...

NEW YORK, Oct. 23, 2025 (GLOBE NEWSWIRE) -- Teads (NASDAQ: TEAD), the omnichannel outcomes platform for the open internet, today announced the beta launch of CTV Performance, an innovative performance ...

Programmatic advertising is moving toward greater efficiency, transparency and effectiveness, even as it becomes larger and involves more media channels, according to the Association of National ...