The name was selected by fan voting. — -- The new shade of blue that will soon be populating Crayola boxes everywhere has a name: Bluetiful. Crayola made the announcement today after a ...

As America's iconic crayon manufacturer Crayola braces for another highly profitable back-to-school season, kids around the world prepare to carry on the more than century-long tradition of colorful ...

Michael Jordan unretired. Magic Johnson unretired. Tom Brady and Rob Gronkowski even came out of retirement. If athletes can unretire, why can't crayon colors? Crayola announced for the first time in ...

From fan petitions to nostalgic memories, here's everything you need to know about the colorful comeback The smell of my childhood is a combination of cut grass, pancakes and … crayons. Like many kids ...

Crayola is bidding adieu to one of its hues. For the first time ever, the iconic art supply company will retire a color from its 24-count box this Friday on National Crayon Day. The big reveal will be ...