FRISCO, Texas - The first-ever Xbox Bowl college football bowl game is set to be played in Frisco this month. The game marks the Xbox brand's entrance into the college football scene, a pairing which ...
Microsoft Xbox is no stranger to outside-of-the-box marketing collabs. Just this year, the company launched Xbox-branded Crocs and limited edition SpongeBob controllers, partnered with LG to bring ...
The first Xbox Bowl kicks off Dec. 18 in Frisco, featuring Missouri State vs. Arkansas State. Xbox promises themed game-day experiences as it enters college football sponsorship. The bowl airs on ...
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