Emails are an essential component of your restaurant’s marketing strategy. However, getting your customers to open your emails (let alone click a call to action) is a challenge many business owners ...

A typical inbox reveals about 60 characters of an email’s subject line, while a mobile phone shows just 25 to 30 characters. He recommends getting right to the point in about six to eight words.

How to Write a Friendly Marketing Affiliate Email. Your small business can benefit tremendously by using affiliate marketing to increase sales. One way to attract others to promote your business ...

If writing an effective holiday marketing email seems difficult, time-intensive, and stressful, use the following tips to make it easier, quicker, and less stressful.

When you send a marketing email, it’s a bit different from a regular email. You’re not just sharing information, you’re trying to drive engagement that supports your business in some way.

Emotional intelligence is a must-have skill for any email marketer who wants to snag prospect attention and close deals. That’s why pandemic-related email open rates saw a 41% increase in March 2020, ...

The shorter the subject line, the better. The biggest mistake most companies make is writing subject lines that are far too long and aren’t optimized for mobile, says Kipp Bodnar, a VP at marketing ...