Marketing software can help your business engage customers and connect with prospective buyers to grow your brand awareness ...

And that’s where choosing the right inbound marketing software becomes critical. In this article, we look at inbound marketing and what makes it different from other marketing strategies. What ...

SEATTLE, WA--(Marketwire -08/15/12)- Optify, a leading provider of inbound marketing software for professional B2B marketers, today announced the Premium Edition of its Inbound Marketing Software ...

SAN FRANCISCO, Sept. 1, 2011 /PRNewswire/ — Marketing Automation software has been credited with helping companies streamline sales and replace high-touch, repetitive manual processes with more ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. Internet marketing software developer HubSpot announced ...

Inbound marketing is any marketing campaign where consumers initiate an interaction with a brand. This allows them to attract prospects with value-added content and/or experiences tailored to their ...

When business owners start researching the cost of implementing inbound with an inbound marketing agency, they may experience a little sticker shock. It costs HOW MUCH? A budget-minded CEO might even ...

All-in-one inbound marketing software firm HubSpot has raised $35 million in a mezzanine financing round from a large, unnamed institutional investor, Altimeter Capital, Cross Creek Capital, and ...

The biggest problem in marketing in the tech world today is that too many marketers do not know the first thing about marketing. Digital marketers — who, as marketers, really should be cynical enough ...

HubSpot, an inbound marketing software company, will host 7,500 marketing and sales professionals from around the world at its annual Inbound 2014, September 15-18, at the Boston Convention & ...