Machinima has agreed to disclose when it’s paying YouTube creators to endorse products, settling an investigation by the Federal Trade Commission about the multichannel network’s promotional videos ...

The videos touted Xbox games without revealing paid endorsements. By Eriq Gardner Former Legal Editor-at-Large For some time now, the Federal Trade Commission has been warning that advertisers could ...

Los Angeles is becoming a mecca of new digital media companies like Maker Studios, Fullscreen, and others. As part of TechCrunch TV’s tour of these companies, we checked out Machinima, which is one of ...

Microsoft has confirmed that it asked Machinima to label its paid Xbox One video content as adverts, after it was revealed that YouTubers would only be paid a higher rate for saying nice things about ...

YouTube network Machinima has unveiled sci-fi short Enormous, a live-action pilot to which Machinima will give a series commitment if its 10.9M YouTube fans demand it. (Watch it below.) Ceren Lee ...

Well, it wouldn't be the Machinima way if the company didn't give everyone who ever worked there one final slap in the face for 'ol times sake. Last week, the word came down that Machinima as an ...

Warner Bros. bought digital video site Machinima in 2016, and today the division is announcing a rebranding with the goal of turning it into a bigger content producer that focuses on the intersection ...

When launching a new console, a lot of work goes into promotion. Ads are crafted, interviews are conducted, and fans are educated. While traditional advertising certainly works to spread the word on ...

Microsoft and Machinima have issued a statement regarding an advertising arrangement that saw YouTube content producers make additional revenue for promoting the Xbox One. The deal paid out an ...