Matcha and green tea can both make healthy additions to your diet and can increase your intake of antioxidants and other ...

But what exactly is hojicha, and why are tea drinkers suddenly obsessed with it? Hojicha (pronounced HO-jee-cha) is a type of ...

After a few years, this wave of enthusiasm for matcha started to take a toll on Japanese tea manufacturers. The fad caused by social media created a matcha shortage in Japan, making it incredibly ...

Once consumed mainly in small, formal tea ceremonies, matcha is now mixed into fruity lattes and preyed on by counterfeiters. Can it survive its own popularity?

Nishio, in Aichi Prefecture, bills itself as “the Matcha City.” Here, 98% of the tea produced is tencha, the raw material for matcha. The mild climate and mist from the Yahagi River enhance the ...

Want to make your own matcha lattes at home? Here are the most common mistakes to avoid to ensure a smooth, well-balanced, ...

What's the difference between matcha and green tea, anyways? A dietitian breaks down the health and nutrition benefits of the two trendy drinks. When it comes to hot green drinks, who comes out on top ...

Is the Matcha Martini the new Espresso Martini? Matcha, the thousand-year-old green tea with umami-rich flavors and vibrant ...

The world’s fondness for matcha is about to be tested by steep price increases. Global demand for the powdered tea has skyrocketed around the ...

Nicola Zanatta, who worked for Möet Hennessy for 15 years, joined as a partner in 2023 to launch the duo’s first ...

Australia's growing obsession with matcha is opening the door for a new player, as Japan faces supply shortages and rising ...

Matcha cocktails are taking over bar menus as bartenders embrace the trending green tea powder for Instagram-worthy drinks ...