The new holiday collection features many festive, glimmering shades across several lines of Stanley tumblers, mugs, and more.

Varsity Brands believes cheerleading is ready to graduate from college and step into the professional ranks. On Wednesday, its subsidiary Varsity Spirit unveiled the Pro Cheer League—a for-profit ...

At Saturday’s annual Scarefest Gameday Cheer competition, Sandy Creek cheerleaders sported their usual blue and black uniforms. But what stood out were the bright pink bows in their hair. They wore ...