Persuasion techniques in sales focus on one key goal — convincing a lead to adopt a new attitude and change their mind toward an idea. And this isn’t something that involves slick, underhanded sales ...

Persuasive speaking is the influence necessary for viewers, listeners, or audience to accept certain opinions, facts, or viewpoints in different spheres of life. Keeping this in mind, it is essential ...

OK, here’s one more. “This article will only be on the TechCrunch front page for a few hours before fading into the information abyss.” Perhaps your preference for one of the opening lines above is a ...

At some point everyone is trying to persuade someone else of something. You might be selling a product or lobbying for a raise, or even just trying to win an argument. Regardless, the harder you push ...

Closing a sale is all about persuasion. Of course, you need to have a worthy product or service first. Explaining your product or service clearly will educate and inform, but not sell. Simply listing ...

Today, making a sale is so much more than simply closing a deal. You can't afford to make even a single wrong move or you will end up losing your customers to your competitors. From talking to your ...

Effective customer service is a crucial component of most successful businesses. And it can be especially important to small businesses that face high competition rates, spend a lot of time meeting ...

Scott Adams, the creator of Dilbert, knows the answer and has known it for years. So I called him and asked. I needed to know. He told me how Trump won. And he told me how anyone can use these ...

CHICAGO (AP) — Children's advocates want the American Psychological Association to condemn the tech industry's practice of using persuasive psychological techniques to keep kids glued to their screens ...