"I love that it makes sports approachable for people who may have felt left out of the conversation before," the influencer ...

How women's sports is bringing in new brands and getting traditional sports sponsors to show up in different ways ...

Women’s college basketball wasn’t always the behemoth with storied programs like UConn, Tennessee and South Carolina ...

Liv Cycling sponsors women's racing teams and competitions, like the Tour de France Femmes, in addition to community clubs.

The five-year deal will see BBC Sport deliver coverage of up to seven live matches each season across TV and BBC iPlayer ...

Athlos, a women's only track and field series, is set to light up Times Square with a unique long jump competition. The event ...

Sara Gotfredson founded the partnership agency Trailblazing Sports Group in 2022 to help connect sports media properties, ...

With the football edition of Kansas-Missouri in the rearview mirror, next up is another sport in which meetings between the two schools have been few and far between. The KU and MU women’s basketball ...

Female athletes are tearing up the history books and defining the future of women's sports, one win at a time.

Modernize the Sports Broadcasting Act, dismantle the NCAA’s outdated model, and build a governing body where student-athletes ...