Key Highlight: An outcropping of rocks makes the water calmer than at other area beaches, making this a great pick for families. Treasure Island is a stunning stretch of sand fronting the posh, ...

Two of the beach’s most popular activities aim to revive hurricane-damaged spirits. Kite festivals are popular on Treasure Island Beach, like this one from 2012, and so are sand sculpting festivals.

TREASURE ISLAND, Fla. (WFLA) — People visiting Treasure Island’s Sunset Beach will soon need to pay for parking. Leaders said parking on the side streets of Sunset Beach will no longer be free.

TREASURE ISLAND, Fla. — The Tampa Bay area is always a hotspot for holiday travel, and this Labor Day weekend is no different. CBS reports nearly 150 million Americans are planning to travel this ...

Editor’s note: WFLA originally reported that a man was involved in a possible drowning incident, but it has been corrected to show that the individual was a woman. TREASURE ISLAND, Fla. (WFLA) — A ...

A police force on the west coast of Florida was caught by surprise after investigating what appeared to be a large 'alligator' lounging on a sandy beach. Officers with the Treasure Island Police ...

TREASURE ISLAND, Fla. — A person is in the hospital after being pulled from the waters of Treasure Island Beach on Friday. In a Facebook post, Treasure Island Fire Rescue crews said they received a ...

TREASURE ISLAND, Fla. — Starting this week, people can no longer smoke cigarettes or vape on Treasure Island’s beaches or beach trail. The Treasure Island City Commission voted to instate the ban ...

A possible drowning incident on Treasure Island Beach on Monday afternoon prompted a multi-agency response and left a man's condition unknown. TREASURE ISLAND, Fla. - A man was pulled from the water ...