Michelle is an experienced entertainment writer and editor with a focus on celebrity and pop music news ... followers — and his Instagram Reels rack up tens of millions ...

It also comes as TikTok, which started allowing 3-minute videos in 2021, is gearing up to go dark on Sunday in response to an imminent US ban. Instagram has been slow to bump the length of Reels ...

The company said that the new platform offers a set of music tracks and videos for use on Reels and Stories and it includes music from 200 artists across the country. "With '1 Minute Music,' we ...