Forbes contributors publish independent expert analyses and insights. I cover travel with a focus on safety and sustainability. The new Eiger Express gondola. Jungfrau Railways has included carbon ...

Switzerland Tourism (ST) and the Conference of Regional Tourism Directors of Switzerland (RDK) want to better understand the importance of tourism for the population. A representative survey has now ...

A stellar December with double-digit growth in hotel overnights from the UK helped make 2023 the most successful year for travel from the UK to Switzerland in over a decade. Compared to 2019 – before ...

Switzerland is trying to persuade business travelers to extend their trips through a new marketing campaign. Called “Fly another day,” the campaign features a 30-second video ad that encourages ...

Forbes contributors publish independent expert analyses and insights. I cover travel with a focus on safety and sustainability. Dianna and John Mellers had no idea what Swisstainable meant until they ...

Switzerland's tourism agency said Thursday that it was trying to even out the flow of holidaymakers throughout the year to protect the Alpine country from the risks of excessive tourism. Switzerland ...

Switzerland captivates with its iconic Matterhorn, the "Top of Europe" at Jungfraujoch, and the serene beauty of Lake Geneva.