One of the best things the UFC-Venum partnership has yielded is rolling out custom shorts for its fighters for marquee events. The post UFC 311: Merab Dvalishvili’s 11 Word Georgian Proverb on Custom ...

On top of that, the champion’s colors looked pretty good ... to lack personality with purple all around. Nevertheless, the ...

In this era of UFC, fighter expression is rare, which is why custom UFC shorts are all the rage. There was a time when fighters displayed their brand deals turning sponsorships into a form of self ...

[Image courtesy: @merab.dvalishvili and @islam_makhachev on Instagram] Fans have reacted to the custom shorts designed for Islam Makhachev and Merab Dvalishvili ahead of UFC 311. Makhachev will ...

but on a more positive note the UFC has unveiled the custom fight shorts that Makhachev and Dvalishvili will be wearing on Saturday night. The UFC and its apparel partner Venum have started to ...

Makhachev (26-1 MMA, 15-1 UFC) will sport a fairly minimalist design against (22-3 MMA, 9-2 UFC). A pattern of mountains on the lower-half of the shorts is a nod to his native region of Dagestan ...

but on a more positive note the UFC has unveiled the custom fight shorts that Makhachev and Dvalishvili will be wearing on Saturday night.