Paramount and YouTube TV have reached a distribution agreement, preventing a blackout on the platform following a stop-gap ...

LIV Golf has agreed a five-year contract extension with the South Australia Government, ensuring its “showcase” event will ...

In a first for Formula 1, Aston Martin’s new sponsorship deal with Coinbase will be paid entirely in cryptocurrency. The ...

Financial backing from SURJ Sports Investment will help fund the establishment of ‘DAZN MENA’ as a pan-regional sports ...

Manchester United have recruited the experienced Marc Armstrong to the role of chief business officer as the revenue ...

An independent tribunal has ruled the Premier League’s Associated Party Transaction regulations (APTs) governing sponsorship ...

Union Berlin has returned to the sponsorship market for its main asset, with HomeToGo taking up front-of-shirt status with ...

LaLiga has initiated a media rights sales process in Bulgaria as it targets another agreement of up to five seasons in length ...

Team Marketing is set to lose its historic Uefa club competitions business after Relevent Sports Group entered into an ...

LA Galaxy has signed a multi-year sleeve sponsorship with Royal Bank of Canada (RBC) and its Los Angeles-based subsidiary ...

The International Biathlon Union (IBU) has no plans to commercialise its betting rights at this stage after analysis ...

The International Federation of Sport Climbing (IFSC) has agreed a wide-ranging pact with Iris Sport Media as the advisory ...