The platform itself doesn't give users new marketing capabilities. Any MailChimp user could, theoretically, log into Facebook's Ads Manager and begin trying to reach a new audience.

advertisement 11-21-2011 DESIGN MailChimp’s Style Guide Is Corporate Communication Done Right VoiceandTone.com turns what could be a Kafka-esque document into something humane and engaging.

January 30, 2015 - 8:57 pm If there’s one bit of creative user interface design that I love, it’s the animation that appears when you’re about to send an email in MailChimp.