Words help accomplish many visual rhetoric tasks, such as PowerPoint, Prezi, and poster presentations. Sometimes words clarify, sometimes they aid the design itself; they always have the potential for ...

Consumers are inclined to believe what they see, not what they read, according to new research from The Intent Lab, a research partnership between Performics and Northwestern University.

The ability to copy-paste items (text, media, documents, etc.) between places is one of the most useful functionalities of any computer system. Irrespective of what operating system is in use, the ...

Consumers see online images as more trustworthy than other online content, according to a new study by Intent Lab, a research partnership between Performics and the Northwestern University Medill ...