The report positions anime as a dominant youth language in KSA – one that informs identity and fuels creativity among the ...

Saudi Arabia's media group SMC Media announces plans to acquire a stake in Aleph Group as part of its global expansion ...

This review of Campaign's selected works from September is by Miguel Rojas Ruiz, Director of Brand Marketing at Rove Hotels.

MRM MENAT’s Derrick Nyirenda explains the ABCs that brands must master to build loyalty and a business that lasts.

Spotify’s ‘Blend’ playlists combine two users’ music tastes into a single playlist, creating a shared experience that’s both ...

OOH is no longer just about size or frequency. IKEA’s Carla Klumpenaar says it’s about showing up in a way that feels ...

Empyre Communications will lead the event’s full PR strategy and media outreach, spotlighting Dubai as a hub for coffee trade ...

Priya Cima will lead talent development, organisational efficiency and culture, and change management at TBWARAAD.

The MMA rebrand involves a clear mission, new visual identity, modernised brand architecture, and continued investment in ...

To unpack what the future holds in PR and communications, Sarah Waddington speaks on the evolving priorities for the MENA ...

Ziwo and Project Agora's Realize reveal case study insights on scaling lead generation strategy while maintaining ...

The Rotana Media - Scene partnership includes the co-production of a collection of micro dramas and short-form series in the ...