TikTok Shop creators and customers are wondering what will happen if the social media app goes dark on Sunday. What to know.

US e-commerce sellers are scrambling to prepare for a potential TikTok ban, with some halting shipments and others testing out competitors like Flip.

A strange phenomenon is sweeping through social media as the last days of TikTok in the US begin to unfold. As most of the 170 million American TikTok users await its ever-encroac

As a potential ban looms, brands like Nike and E.l.f. Beauty are leveraging the social media platform to win over Gen Z.

But companies helping keep TikTok online in the United States are still taking a legal risk, said Gerstell and Ryan Calo, a professor at the University of Washington’s law schoo

Lawyers for TikTok and its Chinese parent company issued a warning to the Supreme Court: If Congress can ban us, it can come for other companies too.

Users on Instagram fretted about whether they would still receive merchandise they had bought on TikTok Shop, the video platform's e-commerce arm. Marketing firms reliant on TikTok have rushed to ...

"Social commerce" is more than just a trendy buzzword nowadays; it’s a tool brands can use to deepen their connection with consumers.

Chinese merchants on TikTok are taking precautionary measures to prepare for a looming ban of the short-video app in the United States, including switching to competing platforms and focusing on other overseas markets.

RedNote, or Xiaohongshu, is among the fast-emerging social media and e-commerce applications, gaining popularity among users amidst ongoing fears over the possible banning of TikTok.

Some U.S. TikTok users have flocked to the Chinese social media app Xiaohongshu, or RedNote, in protest of the looming ban.

As TikTok faces a potential US ban, the Chinese platform RedNote is gaining popularity with features similar to TikTok and elements of Instagram and Pinterest.