As we begin 2025, Nike NKE shares have hovered near 52-week lows while Adidas ADDYY stock is not far from its highs. Surely, investors may wonder if a sharp rebound is in store for Nike shares or ...

Whether on the field of play, on social media or emblazoned on replica kit, it is clear that Nike and Adidas crush the competition when it comes to sports branding Football is the main battleground ...

Retail: Incoming Nike CEO Elliott Hill says that he could benefit from following Adidas CEO Bjorn Gulden's strategies and ...

Explore ongoing trends in the apparel & footwear industries, including brand performance, retail trends, and consumer ...

First released in the 1980s for NFL quarterbacks, the Nike Field General is a blueprint for vintage-inspired kicks.

Liverpool signed with Nike from the start of the 2020/2021 season after winning their first Premier League title, ditching ...