U.S. cafés were already contending with high prices and short supplies of the tea powder. New tariffs on Japanese imports are ...

Billboard Latin catches up with Belinda as she opens up about her inspiration behind "Heterocromía," why her current era in ...

Matcha's unique and fresh taste makes it the perfect ingredient to incorporate into any number of dishes, including with this ...

A U.S. matcha shortage due to high demand, newly-imposed tariffs, and climate change is imminent. But all is not lost. Here's ...

True matcha — capital-M Matcha — is a highly concentrated, antioxidant-rich green tea made through a labor-intensive process ...

Matcha — a finely ground, vibrant green powder made from tea leaves grown primarily in Japan — is the it girl of Instagram ...

A matcha craze has led to soaring demand and prices, frustrating cafes and customers. Will the same happen to its 'cousin' ...

I’ve liked matcha for years and I’m not stopping because of internet weirdos,” declared one dedicated drinker in the comments ...

As matcha continues to enjoy popularity on wellness menus, it's vital for those with specific health concerns to stay ...

Matcha—the finely ground powder of green tea leaves and a popular culinary flavor—is just one interest of many that could ...

As matcha demand grows—so do prices—and a hot and dry spring in Kyoto do not demonstrate that supply will grow anytime soon.