Yum Brands, the parent company of Taco Bell, KFC, and Pizza Hut, is doubling down on attracting Gen Z customers, its CEO told ...

Yum! Brands, Inc. enjoys sustained revenue growth, driven by the strong performance of KFC and Taco Bell, but inflation ...

McDonald’s shares lost 16% of their value between January and July, their worst half-yearly run since the global financial ...

McDonald's CEO Chris Kempczinski said it was critical for the fast food chain to 're-engage' lower-income consumers.

Lower-income U.S. households are cutting back on eating out, travel and pantry staples like diapers, soda and beer, as U.S.

A focus on value — along with hot products like a “Minecraft”-themed meal — helped McDonald’s turn around its sagging sales ...

The Byte system of AI technologies is helping power advanced Voice of the Customer tools while improving the drive-thru ...

Fast-food chains are losing market share as their core customers, low-income diners, cut back and visit less often. If the ...

Sure, the ingredients are quality and the taste is phenomenal, but so is the price shock. Their “everyday value” would make ...

Taco Bell is expanding its Cravings Value Menu by adding two new items. The new burritos are both only $3 each and will be sold for a limited time.