The reigning middleweight champion first wore the custom shorts for his title defense against Israel Adesanya. Custom shorts for champions and select fighters emerged as a recurring theme in 2024.

As such, the new custom shorts have gone quite viral ... Related: ‘Puma Athlete’ Israel Adesanya takes a dig at UFC’s Reebok deal on air during Tyson vs Jones broadcast ...

but on a more positive note the UFC has unveiled the custom fight shorts that Makhachev and Dvalishvili will be wearing on Saturday night. The UFC and its apparel partner Venum have started to ...

In this era of UFC, fighter expression is rare, which is why custom UFC shorts are all the rage. There was a time when fighters displayed their brand deals turning sponsorships into a form of self ...

The titleholders who are set to compete at UFC 311 will be rocking some custom fight shorts. UFC 311 takes place Saturday at Intuit Dome in Inglewood, Calif. and is headlined by a lightweight ...

Fans have reacted to the custom shorts designed for Islam Makhachev (right) and Merab Dvalishvili (left). [Image courtesy: @merab.dvalishvili and @islam_makhachev on Instagram] Fans have reacted ...

Israel Adesanya shared a heartwarming run-in with Nassourdine Imavov following the UFC Saudi Arabia main event. Former UFC middleweight champion Israel Adesanya extended the longest losing streak ...

One of the best things the UFC-Venum partnership has yielded is rolling out custom shorts for its fighters for marquee events. The post UFC 311: Merab Dvalishvili’s 11 Word Georgian Proverb on Custom ...

Adesanya, who remains in UFC CEO Dana White's good graces despite recent struggles inside the Octagon, had little to say about his performance other than regret, self-doubt, and simply what could ...