Call it a Glitchmas miracle. Maybe. At long last, Meta appears to have resolved a glitch in its ad platform that prevented ...
Reed Smith Partner Nikki Bhargava spoke with AdExchanger about knowns – and unknowns – on the privacy as we gear up for the ...
Google and the DOJ had 90 minutes apiece for closing arguments and Judge Brinkema could ask questions throughout. She had ...
With so many streaming apps and platforms available on the market, TVs need operating systems. That means a battle for dominance is imminent.
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Is owning content a “conflict of interest” among current OS providers, and, if so, how does that affect the CTV landscape?
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Rumors are swirling that DV is exploring an acquisition of Lumen Research to add eye-tracking capabilities to its attention ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem ...
Mediaocean just spent $500 million to merge Innovid with Flashtalking and create an antidote to what it sees as walled garden ...
According to Go Addressable and Advertiser Perceptions, adoption of addressable TV advertising has increased significantly.