The fast-food chain’s latest nostalgic campaign features Ronald McDonald and friends for the first time in more than 20 years.

The grocery giant teamed with Made Music Studio to expand on existing brand elements and engage with evolving consumers.

The brand is hoping to take advantage of a TikTok trend which has garnered over 4.7 billion views and helped to boost romance ...

The Outcomes Marketplace will draw upon measurement tools from partners to bring together brand, sales, attention and conversion metrics.