Yum Brands CMO Ken Muench explains how the company knows, years ahead of time, which flavors it will pursue for beverage ...

McDonald’s shares lost 16% of their value between January and July, their worst half-yearly run since the global financial ...

Yum! Brands, Inc. enjoys sustained revenue growth, driven by the strong performance of KFC and Taco Bell, but inflation ...

Restaurant Brands beat second-quarter revenue estimates on Thursday, as its marketing efforts drove demand at Burger King and ...

A focus on value -- along with hot products like a "Minecraft"-themed meal -- helped McDonald's turn around its sagging sales ...

A focus on value — along with hot products like a “Minecraft”-themed meal — helped McDonald’s turn around its sagging sales ...

Fast-food chains are losing market share as their core customers, low-income diners, cut back and visit less often. If the ...

ANN DURBINUn enfoque en el valor, junto con productos populares como una comida temática de “Minecraft”, ayudó a McDonald’s a ...

Yum Brands, the parent company of Taco Bell, KFC, and Pizza Hut, is doubling down on attracting Gen Z customers, its CEO told ...

Comparable sales in U.S., McDonald’s biggest market, grew 2.5 percent, compared with a 0.7 percent decline a year ago. Sales in its business segment where restaurants are operated by local partners, ...

The Byte system of AI technologies is helping power advanced Voice of the Customer tools while improving the drive-thru ...

KANSAS CITY — To help consumers beat the heat and to capture a new wave of customers, foodservice operators have emphasized refreshing summer beverage introductions and seasonal flavors.