Templates, logo files, and downloadable resources for USAID branding.

Below are links to the USAID Identity with the tagline, “From the American people,” translated into multiple foreign languages. Files on this page are available in print and web colors in the horizontal and vertical formats.

USAID’s Bureau for Humanitarian Assistance (BHA) provides life-saving humanitarian assistance—including food, water, shelter, emergency healthcare, sanitation and hygiene, and critical nutrition services— to the world’s most vulnerable and hardest-to-reach people.

Below are links to the USAID Identity with the tagline, “From the American people,” translated into multiple foreign languages. Files on this page are available in print and web colors in the horizontal and vertical formats.

USAID’s brand is more than a logo. It reflects the unique values and principles of the Agency to a worldwide audience. And, it represents the goodwill of the American people in providing assistance to those in need. We have all “earned” our brand by doing hard things well, often in the most challenging environments.

Aug 23, 2021 · Download the vector logo of the USAID Logo brand designed by SLA in Portable Document Format (PDF) format. The current status of the logo is active, which means the logo is currently in use.

"Lockup" files contain the full USAID Identity (seal plus brandmark). "Brand" files contain the brandmark only. Note: RGB EPS files should be opened in Illustrator only -- the colors will be incorrect if opened in Photoshop. Please see the Translated Brandmarks page for graphics of the USAID Identity ONLY in other languages

The USAID logo is the graphic representation of the U.S. Agency for International Development. It was developed to ensure that the American people are visibly acknowledged for their contributions. Beneficiaries of U.S. aid receive billions of dollars of foreign assistance every year, often with little to no awareness that the assistance is ...

We now have three approved logos: two-color, black-only, and new white for use on photos/PPT/social media. We replaced the original black handclasp with a blue handclasp in the two-color logo. We no longer require the logo placement to be in the upper left; however, please refer to section 4.3 of the Guide as special rules apply to co-branding.

USAID Branding Beneficiaries of U.S. aid receive billions of dollars of foreign assistance every year, often with little to no awareness that the assistance is provided by the American people. USAID's framework legislation, the Foreign Assistance Act of 1961, as amended, section 641, requires that all programs under the Foreign Assistance Act ...